[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-info-1862":3,"article-recommend-1862":24,"article-hot-1862":46},{"id":4,"title":5,"userId":6,"coverImage":7,"content":8,"top":9,"categoryId":10,"categoryType":11,"status":12,"recommended":9,"viewsCount":13,"description":5,"keywords":14,"keyDescription":14,"createdAt":15,"updatedAt":16,"deletedAt":17,"prev":18,"next":21},1862,"如何应用微信会员卡做积分营销","1","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2019082016085713901477.jpg","\u003Cp style=\"line-height: 2em; text-align: left;\">作为会员营销的重要手段，积分在很多行业都得到了广泛应用。作为衡量会员忠诚度的重要指标，商家普遍希望通过积分运营的方式回馈忠实用户，以期达到维护用户忠诚度的目标。\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">同时，在当下客源争夺激烈的市场环境下，积分营销的应用还能有效帮助店铺引流、拉新、促活。\u003C\u002Fp>\u003Cp style=\"line-height: 2em;\"> \u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190820\u002F6370191386221467324455751.jpg\" title=\"积分营销\" alt=\"积分营销\" width=\"640\" height=\"369\" border=\"0\" vspace=\"0\" style=\"width: 640px; height: 369px;\"\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>\u003Cbr\u002F>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cstrong>会员积分对客户有什么好处？\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">会员积分对于客户有以下三方面好处。\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">第一会员积分是一种增加会员黏性，吸引会员二次消费的噱头；\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">第二会员积分其实是一种变相的优惠手段；\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">第三积分可以参与商家举办的活动。所以设置会员积分主要目的还是为了给予客户一定的优惠，留住客户。\u003C\u002Fp>\u003Cp>\u003Cbr style=\"text-align: left;\"\u002F>\u003C\u002Fp>\u003Cp style=\"text-align:center\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190820\u002F6370191389662482135245819.jpg\" title=\"会员积分\" alt=\"会员积分\" width=\"640\" height=\"354\" border=\"0\" vspace=\"0\" style=\"width: 640px; height: 354px;\"\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">\u003Cbr\u002F>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left;\">随着新零售的发展，门店对线上营销的需求逐步上升，越来越多的\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"会员积分系统\">\u003Cstrong>会员积分系统\u003C\u002Fstrong>\u003C\u002Fa>开始配置基于微信生态的\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FWeVipCard.html\" target=\"_blank\" title=\"微信会员卡\">\u003Cstrong>微信会员卡\u003C\u002Fstrong>\u003C\u002Fa>，从而使得门店会员能够便捷的获取商家相关服务，且获取服务即可成为商家微信会员，使得拉新过程更加顺畅。之后，商家可以为新注册的会员用户赠送积分，让新会员能够以积分抵扣或其他优惠方式，购买并享受商家的产品或会员服务，有效提升会员转化率。同时积分微商城的搭建与上线，使得积分应用更加方便，应用方式也更加多样化，常见的积分兑换、积分抽奖以及积分升级等都能够通过微信会员卡以及公众号入口，在线完成，积分应用的便携性能够大大提高会员粘性，帮助门店做好会员维护工作。\u003C\u002Fp>",0,1072,77,1,768,"微信会员卡，积分营销，会员积分系统","2019-08-20 15:58:38","2026-09-30 08:33:23",null,{"id":19,"title":20},1863,"会员卡管理系统如何优化客源质量",{"id":22,"title":23},1861,"借助会员卡管理系统深入了解会员需求",[25,32,39],{"id":26,"title":27,"coverImage":28,"description":29,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":31},6522,"眼镜店会员管理系统价格参考：不同功能模块成本分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fe2897c7c-ff59-48b9-b138-effef97c489c.png","本文从眼镜店会员管理系统价格角度出发，分析不同功能模块的价格区间和不同规模门店的成本投入，涵盖SaaS年费制与买断制的成本对比，帮助经营者做出合理的预算决策。",1672,"2026-09-06 13:30:14",{"id":33,"title":34,"coverImage":35,"description":36,"categoryId":10,"categoryType":11,"top":9,"viewsCount":37,"recommended":12,"status":12,"createdAt":38},6520,"服装店管理软件哪个好？5款主流系统功能对比分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fb5fe3f5d-b365-4631-ac2f-dd7287c0daf7.png","本文从服装店实际经营需求出发，对比分析5款主流服装店管理软件在会员管理、收银开单、库存管理、多门店管理等核心功能上的表现，帮助经营者快速筛选适合自身规模的系统方案。",1714,"2026-09-06 11:30:14",{"id":40,"title":41,"coverImage":42,"description":43,"categoryId":10,"categoryType":11,"top":9,"viewsCount":44,"recommended":12,"status":12,"createdAt":45},6519,"2026儿童乐园会员管理系统怎么选？云上铺选购标准与避坑指南","https:\u002F\u002Ferp-image.yunvip123.com\u002Fbb0145e9-94e5-415d-ab3a-74648bda57a9.png","本文从儿童乐园会员管理系统选型角度出发，介绍计次核销、会员储值、营销拓客等核心功能的选购标准，结合云上铺儿童乐园管理系统的功能特点，提供可落地的选型建议与避坑指南。",1669,"2026-09-06 10:30:13",[47,53,60,67,73],{"id":48,"title":49,"coverImage":50,"description":49,"categoryId":10,"categoryType":11,"top":9,"viewsCount":51,"recommended":9,"status":12,"createdAt":52},1283,"云上铺微信会员卡特色功能介绍","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2017121511261835851375.jpg",4297,"2017-12-15 11:22:46",{"id":54,"title":55,"coverImage":56,"description":57,"categoryId":10,"categoryType":11,"top":9,"viewsCount":58,"recommended":12,"status":12,"createdAt":59},6095,"美容院会员流失严重怎么办？沉睡唤醒方案实测有效","https:\u002F\u002Ferp-image.yunvip123.com\u002F761f6cb0-1512-4d0e-a995-0bb583a8cd75.png","美容院会员流失率普遍在40%-60%。通过沉睡客户筛选、定向发券、电话回访、专属活动四步走，某美容院3个月唤醒了120+沉默客户，复购率提升35%。",4127,"2026-07-06 14:31:36",{"id":61,"title":62,"coverImage":63,"description":64,"categoryId":10,"categoryType":11,"top":9,"viewsCount":65,"recommended":12,"status":12,"createdAt":66},6116,"美发店次卡管理怎么做？记错次数最伤顾客信任","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260707\u002FmjWKAdhJ1783415683057.jpg","次卡管理最怕记错——多扣一次客户翻脸，少扣一次门店亏钱。用系统自动扣次，每次消费自动减次、余额实时可查，从根上解决这个问题。",4075,"2026-07-07 08:12:51",{"id":68,"title":69,"coverImage":70,"description":69,"categoryId":10,"categoryType":11,"top":9,"viewsCount":71,"recommended":9,"status":12,"createdAt":72},1305,"美发店免费会员卡系统","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018013110423934386474.jpg",3891,"2018-01-31 10:22:46",{"id":74,"title":75,"coverImage":76,"description":77,"categoryId":10,"categoryType":11,"top":9,"viewsCount":78,"recommended":12,"status":12,"createdAt":79},6103,"美发店收银系统哪个好用？发型师都说这款顺手","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260706\u002FWYRDzwkW1783325797577.jpg","美发店收银讲究快——剪完一个接着一个，收银慢了后面排队。发型师反馈操作简单的系统最受欢迎，云上铺美发版界面直观，开单收银3秒搞定。",3542,"2026-07-06 14:32:04"]