[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"article-info-1514":3,"article-recommend-1514":24,"article-hot-1514":46},{"id":4,"title":5,"userId":6,"coverImage":7,"content":8,"top":9,"categoryId":10,"categoryType":11,"status":12,"recommended":9,"viewsCount":13,"description":5,"keywords":14,"keyDescription":14,"createdAt":15,"updatedAt":16,"deletedAt":17,"prev":18,"next":21},1514,"做好这几点，门店会员主动消费","0","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2019010210242396464917.jpg","\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">客源决定了门店的经营业绩，客户质量高、数量大，商家自然不用担心销售额。但实际经营中，常常会发现一些好不容易招募来的会员，在门店消费几次之后就杳无音讯，消费热情下降，几近流失。而客户的流失，对于门店来说是难以挽回的损失，重新开发一个新会员的难度要远远高于老会员的维护，所以商家对于消费积极性不高的沉睡会员，应该着重关注并开展营销活动，唤醒其消费热情，并最终经营成门店的忠诚会员，为店铺经营持续注入动力。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">&nbsp;\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: center; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190102\u002F6368202117950077529955212.jpg\" title=\"会员.jpg\" alt=\"会员.jpg\"\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">\u003Cbr style=\"text-align: left;\"\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">商家通过\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002F\" target=\"_blank\" title=\"云上铺免费会员管理系统\">\u003Cstrong>云上铺免费会员管理系统\u003C\u002Fstrong>\u003C\u002Fa>，做好以下几点，能够有效地带动会员主动消费，提升消费活跃度——\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">\u003Cbr style=\"text-align: left;\"\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-align: center; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">\u003Cimg src=\"https:\u002F\u002FcmsImage.yunvip123.cn\u002Fimage\u002F20190102\u002F6368202119260186425216206.png\" title=\"云上铺免费会员管理系统\" alt=\"云上铺免费会员管理系统\" width=\"800\" height=\"430\" border=\"0\" vspace=\"0\" style=\"width: 800px; height: 430px;\"\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">\u003Cbr\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2 style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">1、个性化服务及营销\u003C\u002Fspan>\u003C\u002Fh2>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">大数据时代的来临，对于商家而言，正是开展个性化服务及营销的好时机。通过云上铺会员管理系统记录会员资料信息，统计会员消费记录，分析会员消费习惯及喜好，掌握了这些会员属性数据，商家对门店客户画像能够有一个清晰的认识，并且制定出针对性、个性化的服务项目及营销策略。通过这样的方式，升级会员购物体验，自然受会员青睐，成为会员购物消费的首选。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">\u003Cbr\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2 style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">2、差异化营销\u003C\u002Fspan>\u003C\u002Fh2>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">商家重利，但顾客却贪便宜，所以为了吸引会员消费，商家有必要适当的开展优惠活动，来刺激会员消费欲望。而且活动的优惠规则应该区分会员客户与散客，维持会员权益与普通消费者的差异，让办理会员的客户感受到专属优惠和服务，这样才有利于\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FMemberMarketing.html\" target=\"_blank\" title=\"会员营销\">\u003Cstrong>会员营销\u003C\u002Fstrong>\u003C\u002Fa>的开展。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">&nbsp;\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">当门店会员累积到一定数量时，会员之间也需要维持差异化，通过在云上铺免费会员管理系统后台设置会员等级，不同等级对应优惠折扣力度不同，以此刺激会员消费提升等级，带动门店销售。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">\u003Cbr\u002F>\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2 style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">3、微信会员卡、微商城\u003C\u002Fspan>\u003C\u002Fh2>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">随着\u003Ca href=\"https:\u002F\u002Fwww.yunvip123.com\u002FIntroduce\u002FWeVipCard.html\" target=\"_blank\" title=\"微信会员卡\">\u003Cstrong>微信会员卡\u003C\u002Fstrong>\u003C\u002Fa>功能的开放，越来越多的商家通过云上铺免费会员管理系统，设置门店专属微信会员卡，引导会员领取注册使用。领取的门店会员卡自动保存在微信卡包中，随取随用，彻底解放了会员钱包，不用再担心像实体卡一样丢失、损坏，且会员使用微信会员卡可以在线充值、查询余额，浏览消费记录等，有效地提升了会员的消费体验。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">&nbsp;\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">在系统后台设置门店线上微商城，上架店铺商品，这样会员不用到店也能消费，购物方式更多样、更便捷。商家在商城还可以添加积分礼品，设置积分活动，吸引会员消费积分，避免因积分累积，造成高等级会员泛滥，影响会员营销质量。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">&nbsp;\u003C\u002Fspan>\u003C\u002Fp>\u003Cp style=\"line-height: 2em; text-align: left; text-indent: 2em;\">\u003Cspan style=\"font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 15px;\">客户消费理念随着时代发展而改变，从过去注重质量到现在注重服务以及消费体验，商家的经营理念也应该随之改变，通过云上铺免费会员管理系统全面专业的管理功能，能够有效地帮助门店提升购物体验以及服务质量，获得会员的认可度，在市场竞争中做好会员维护，避免客源流失，保障门店稳定健康的经营发展！\u003C\u002Fspan>\u003C\u002Fp>",0,1072,77,1,836,"免费会员管理系统，门店会员营销，微信会员卡管理软件","2019-01-02 10:11:03","2026-09-30 21:27:37",null,{"id":19,"title":20},1516,"会员营销绝不是单纯的打折优惠",{"id":22,"title":23},1512,"新零售会员管理软件如何助力门店经营发展？",[25,32,39],{"id":26,"title":27,"coverImage":28,"description":29,"categoryId":10,"categoryType":11,"top":9,"viewsCount":30,"recommended":12,"status":12,"createdAt":31},6522,"眼镜店会员管理系统价格参考：不同功能模块成本分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fe2897c7c-ff59-48b9-b138-effef97c489c.png","本文从眼镜店会员管理系统价格角度出发，分析不同功能模块的价格区间和不同规模门店的成本投入，涵盖SaaS年费制与买断制的成本对比，帮助经营者做出合理的预算决策。",1674,"2026-09-06 13:30:14",{"id":33,"title":34,"coverImage":35,"description":36,"categoryId":10,"categoryType":11,"top":9,"viewsCount":37,"recommended":12,"status":12,"createdAt":38},6520,"服装店管理软件哪个好？5款主流系统功能对比分析","https:\u002F\u002Ferp-image.yunvip123.com\u002Fb5fe3f5d-b365-4631-ac2f-dd7287c0daf7.png","本文从服装店实际经营需求出发，对比分析5款主流服装店管理软件在会员管理、收银开单、库存管理、多门店管理等核心功能上的表现，帮助经营者快速筛选适合自身规模的系统方案。",1715,"2026-09-06 11:30:14",{"id":40,"title":41,"coverImage":42,"description":43,"categoryId":10,"categoryType":11,"top":9,"viewsCount":44,"recommended":12,"status":12,"createdAt":45},6519,"2026儿童乐园会员管理系统怎么选？云上铺选购标准与避坑指南","https:\u002F\u002Ferp-image.yunvip123.com\u002Fbb0145e9-94e5-415d-ab3a-74648bda57a9.png","本文从儿童乐园会员管理系统选型角度出发，介绍计次核销、会员储值、营销拓客等核心功能的选购标准，结合云上铺儿童乐园管理系统的功能特点，提供可落地的选型建议与避坑指南。",1670,"2026-09-06 10:30:13",[47,53,60,67,73],{"id":48,"title":49,"coverImage":50,"description":49,"categoryId":10,"categoryType":11,"top":9,"viewsCount":51,"recommended":9,"status":12,"createdAt":52},1283,"云上铺微信会员卡特色功能介绍","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2017121511261835851375.jpg",4298,"2017-12-15 11:22:46",{"id":54,"title":55,"coverImage":56,"description":57,"categoryId":10,"categoryType":11,"top":9,"viewsCount":58,"recommended":12,"status":12,"createdAt":59},6095,"美容院会员流失严重怎么办？沉睡唤醒方案实测有效","https:\u002F\u002Ferp-image.yunvip123.com\u002F761f6cb0-1512-4d0e-a995-0bb583a8cd75.png","美容院会员流失率普遍在40%-60%。通过沉睡客户筛选、定向发券、电话回访、专属活动四步走，某美容院3个月唤醒了120+沉默客户，复购率提升35%。",4129,"2026-07-06 14:31:36",{"id":61,"title":62,"coverImage":63,"description":64,"categoryId":10,"categoryType":11,"top":9,"viewsCount":65,"recommended":12,"status":12,"createdAt":66},6116,"美发店次卡管理怎么做？记错次数最伤顾客信任","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260707\u002FmjWKAdhJ1783415683057.jpg","次卡管理最怕记错——多扣一次客户翻脸，少扣一次门店亏钱。用系统自动扣次，每次消费自动减次、余额实时可查，从根上解决这个问题。",4075,"2026-07-07 08:12:51",{"id":68,"title":69,"coverImage":70,"description":69,"categoryId":10,"categoryType":11,"top":9,"viewsCount":71,"recommended":9,"status":12,"createdAt":72},1305,"美发店免费会员卡系统","https:\u002F\u002FcmsImage.yunvip123.cn\u002F2018013110423934386474.jpg",3894,"2018-01-31 10:22:46",{"id":74,"title":75,"coverImage":76,"description":77,"categoryId":10,"categoryType":11,"top":9,"viewsCount":78,"recommended":12,"status":12,"createdAt":79},6103,"美发店收银系统哪个好用？发型师都说这款顺手","https:\u002F\u002Fticketoss.yunvip123.com\u002Fticket\u002Fprod\u002F0\u002Fnews\u002F20260706\u002FWYRDzwkW1783325797577.jpg","美发店收银讲究快——剪完一个接着一个，收银慢了后面排队。发型师反馈操作简单的系统最受欢迎，云上铺美发版界面直观，开单收银3秒搞定。",3542,"2026-07-06 14:32:04"]